Great SEO strategy brings together code, content, and context to make you discoverable and valuable to your customer.
Our SEO Process
If we’re building your website, rest assured: technical optimization – title tags, redirects, structured data, all the good stuff – is baked into the process.
When you work with us on search marketing, we think through the technical, but we also think beyond it. Clients can and do bring us on for SEO audits, and we’re always happy to help uncover fixes that can give you a bump in the rankings. But we’d link to think our true value comes from being an organic marketing partner.
The SEO strategy we adopt may be part of a fully integrated digital marketing strategy or a more channel-specific effort (depending on your needs) and will set the benchmarks that will help to measure success. We’re equally attentive to the needs of global brands and the basics of local SEO marketing.
We’ll assemble the talent you need from across disciplines to cover everything from your social media presence, reviews, and sites where you’re linked to our talked about. We’ll look for, or create, opportunities in content marketing, influencer, and digital PR.
We do everything every other SEO agency does,
and much more!
- Sitewide Technical Analysis and Repair of all SEO Factors
- Holistic sitewide optimization (we‘ve never had to recover from penalties or algorithm updates)
- SEO that leverages Inbound methodologies
- Optimization of Organic Conversion Funnels
- Daily health and rankings monitoring
- Local Optimization
- Social Optimization
- Structured Data Integration
- Content Creation
- Content Strategy & Calendar
- Link Audits (and disavowal when needed)
- Mobile Analysis and Optimization
- Internal & External Duplicate Content Analysis
- Ecommerce Best Practices
- Daily Rank Checking
- Monthly reporting around content issues and wins, traffic, rankings, conversions, and ROI
The Things that take SEO to the Next Level
- Persona & Buyer’s Journey/Sales Cycle based optimization
- Process & Training for Internal Client Teams
- SEO Tools Analysis & Recommendations
- Rich Media & Content Upgrades for Engagement and Conversion Tracking
- Analytics Analyses and Data Quality Monitoring & Assurances
- Web Performance Monitoring
- International Optimization
- Content Management & Curation
- Campaign Continuity across Paid, Owned, and Earned Media Channels
- Advanced Analytics Strategies & Integrations
- For website traffic analysis and conversion/engagement analysis
We look forward to hearing from you and get started on your project.
4th Avenue, A Close, Plot 1568, Festac Town, Lagos.